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Restaurants2024

Ollume

One-pageLocal SEOBooking

A traditional tavern, 12 years old, active on Instagram but with zero web presence. A one-page site with menu, story and integrated reservations.

The challenge

The owner had refused a website for years. Reservations relied on the phone, losing tables after hours.

Approach

Web development

A mobile-first one-page with three sections: menu (with filters), story and SMS reservations. Sub-1s load.

Marketing & strategy

Local SEO ("seafood near me"). Google Business + Instagram + site in sync. An editorial calendar with a seasonal menu.

Visual system

Palette

Creme#F1E8D6
Bordô#7C2E2A
Bordô claro#9B3E37
Dourado#E0A744
Oliva#5A5B33
Tinta#221913

Typography

Títulos

DM Serif Display

Corpo

Hanken Grotesk

Números

Space Mono

Gallery — desktop

Ollume — ecrã 1
Ollume — ecrã 2
Ollume — ecrã 3
Ollume — ecrã 4
Ollume — ecrã 5
Ollume — ecrã 6
Ollume — ecrã 7

Gallery — mobile

Ollume — mobile 1
Ollume — mobile 2
Ollume — mobile 3

Outcome

The site converted reservations in its first month. Top-3 local on Google Business within 2 months. The phone got a break.

What we learned

Small restaurants don't need more features — they need less friction.

Next project

Melvian Clínica Dentária

Health & wellness

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