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Professional services2024

Civoryn

InstitutionalEditorialBooking

A 15-year-old firm with a visually dated website. A full redesign with editorial typography and bios built around representative cases.

The challenge

An old site with a 2010s layout. The quality didn't match the seniority of the team. Partners felt awkward sharing it.

Approach

Web development

A redesign with a contemporary identity. Dedicated pages for each practice area (labour, civil, commercial, tax). Integrated consultation requests.

Marketing & strategy

Bios rewritten around cases, not résumés. Sober editorial language. An "Insights" area to build authority.

Visual system

Palette

Papel#F5F3EF
Petróleo#173238
Petróleo claro#244C55
Cinza quente#857E72
Dourado#A78954
Tinta#191E22

Typography

Títulos

Spectral

Corpo

Libre Franklin

Gallery — desktop

Civoryn — ecrã 1
Civoryn — ecrã 2
Civoryn — ecrã 3
Civoryn — ecrã 4
Civoryn — ecrã 5
Civoryn — ecrã 6

Gallery — mobile

Civoryn — mobile 1
Civoryn — mobile 2
Civoryn — mobile 3
Civoryn — mobile 4

Featured elements

A sober, editorial navigation true to the firm's tone.
A sober, editorial navigation true to the firm's tone.

Outcome

Consultation requests through the site doubled in the first 2 months. The team started sharing the link in their signatures.

What we learned

Professional-services clients look for signals of quality, not more information.

Next project

Dermae

Health & wellness

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